A Word from the President


 A WELCOME ADDRESS AN OPEN LETTER TO TSFA MEMBERSHIP SUSTAINING, CURRENT & NEW Fresh, FRresh, FrEsh, FreSh, FresH, FRESH You’ve taken the first step! Let me congratulate You! It’s a FRESH Perspective to Your Future!

Let’s take a FRESH Look at ALL TSFA has to offer! Grant- Scholarship Opportunity Educational Tracks -such as TCF Mentorship & Encouragement of FFA Student Scholarship Recipients, at the Floral Forum Board Service -A FRESH approach in a Season of Giving A FRESH Commitment to assist those serving on the Board Presenting FRESH Ideas & Time Commitment, as an Education Programs Presenter A shared commitment, as a Member of an Allied Board FRESH Support -these Representatives bring, by presenting in The EXPO , as EXPO & RESOURCE PARTNERS The Thrill of Competition(s), Designer of The Year, The Iris Cup, The Iron Florist It is The Unexpected Surprise Of Distinguished Service or Acknowledged Designated Appellation : Horizon, Florist of The Year, Lifetime Achievement/Hall Of Fame, Lifetime Member, Crystal Rose/Living Legend, Silver Star, Gold Star, Wholesaler of The Year… It is the Opportunity of a FRESH Hands On Design Experience with an Elite Designer FRESH Business & Communications Sessions Industry Partners - their Support , Keeping It Real , Keeping It FRESH! - Through New & Trending Product , Talent, and Monetary Contributions -with 200- 250 outstanding varieties of Flowers, Foliage and Plants The EXPO , The Opportunity to Buy, and Connect with Industry Trade FRESH Education Programs Presented from Main Stage by World Class Designers Monetary Contribution of Support through Advertisement by Florists such as YOU, as well as Industry Partners, etc. Monetary Commitment of each Attendee in furthering their own EDUCATION- What Value do you place on YOUR Education?

Connecting with Old Friends, Meeting New Friends, Networking… It is an Amazing Professional Experience! If FRESH is A First Time Experience for You- WELCOME! For me, as TSFA President and second generation Florist, it is so much more. Ours is a Family Florist, and I am enjoying the third generation- in my daughter working part time/ fulltime while in college! It is working with talented, invested individuals increasing Growth through EDUCATION. My vision, presenting FRESH Micro-Events, and Pop-up Design Workshops throughout the State began as a goal, and is now a reality, - Thanks in part to my fabulous board -sharing my vision! Working with Wholesale entities, who want to be a part- is just part of the plan!

Details: www.tnsfa.com & Facebook!! It’s more than being rooted deep, or tending the Iris Garden. It’s planting the seeds for the future. My PASSION is reaching out, extending Education Opportunities in an OUTREACH Program throughout the great State of Tennessee… Keeping It REAL! , and Keeping It FRESH! WELCOME! Thanks for taking the first step-as a TSFA Member! I call on Sustaining and Current Members, whose roots run deep, as well as New Members to tend the Iris Garden, and Plant New Seeds…. TSFA is FRESH and Growing!

Brenda Blackburn AIFD, CFD, TCF

President Tennessee State Florists’ Association